Inbound Marketing

Delivering Leads to Lead Buyers – Selecting a Right Delivery Mode

If you are a lead generation firm and capturing and distributing leads to your buyers / clients, the most critical step is delivering the leads quickly, effectively and in real time. Since the first buyer who reaches out to the prospective lead is most likely to convert the prospect to a customer, it is essential [...]

Nurturing and Managing Trade Show Leads in LeadPro247 Lead Tracking and Management System

LeadPro Lead Management Software suite is generally used by organizations to capture leads from the lead generation landing pages and third party lead companies and then distribute, nurture, engage and track the prospects until conversion using automated processes. However the lead management system can be used equally beneficially for sales leads generated through offline lead [...]

Client Lead Management System for Advertising Agencies and Marketing Service Providers

If you are a small or midsize Advertising Agency or Online Marketing Service Provider, you must be helping your clients generate sales leads using inbound marketing practices. You may be involved in web site design, Landing Pages Development and Optimization, Lead Capture forms design, Search Engine Optimization (SEO), management of Pay Per Click (PPC) Advertising [...]

Lead Verticals Managed in LeadPro 24|7 by Lead Generation Companies

LeadPro 24|7 provides support for any lead vertical and managing leads from all industry segments. Custom lead profiles can be defined and used by lead generation, distribution and management companies. The system includes custom lead profiles for verticals such as real estate, mortgage and insurance leads.

LeadPro 24|7 Professional Edition Supports Custom URLs in Survey Module

Web based surveys are used to collect feedback from customers, prospects or partners. As LeadPro 24|7 system includes a built-in survey software module, the lead management system can be used to send out survey invitations for the prospects and collect responses in order to understand their requirements / issues, engage them on an ongoing basis [...]

Using Multi Page Lead Capture Forms to Increase Landing Page Conversion Rate

LeadPro 24|7 lead capture and management software supports usage of multi-page lead capture forms on your lead generation web pages. Splitting a large lead capture form into multiple page form increases the conversion rates significantly. Note that the phrases lead capture forms, sign-up forms, registration forms and squeeze pages are used to refer to the [...]

Capturing Lead Source and Search Keywords from Landing Pages

Capturing lead source (affiliates, vendors, publishers, websites) and keywords used in the search engines is critical to analyze the lead quality and sales conversion performance. For lead generation companies and distribution agencies using LeadPro 24|7 as their lead capture, delivery and tracking system, the lead source data would be of significant use. Lead source and [...]

How to Use Delayed Lead Delivery after Qualification Process

Customers of LeadPro 24|7 Lead Distribution and Delivery Management software system can now leverage the delayed lead delivery process. This process is similar to the real time lead delivery except that the delivery is delayed until a specified qualification action is taken. How It Works In real time delivery mode, the leads are delivered to [...]

Order Filters for Lead Distribution

LeadPro 24|7 supports a number of filters and order criteria for lead distribution and delivery by lead generation and distribution companies and online media agencies. The following is the summary of filters / rules / criteria used in lead order processing (for distributing leads captured via inbound marketing). Lead Order Priority: A priority level from [...]

Lead Delivery to Sales Agents via Text to Speech

LeadPro 24|7 Lead Tracking and Management System can deliver sales leads to field sales agents via text-to-speech feature. The lead information can be read out by the system to the agents in real time and prospects can be connected to the agents immediately. The lead conversion rates increase dramatically when prospects are called immediately and [...]

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